Overview

Scarborough


Scarborough, UK

Project type: Regional City & Town Strategy
Location: Scarborough, UK
Client: Yorkshire Forward
Stage: Masterplan
Programme: 2004

From the 1970s Scarborough’s buoyant tourism and fishing industries went into decline, with a devastating effect on the local economy.

In 2001 Yorkshire Forward launched its Urban Renaissance programme to support the social and economic regeneration of major towns and cities in the region. Scarborough was one of the first towns to participate in the programme.

Scarborough’s attractive built environment, public realm and natural setting provided a unique heritage to build upon.

“
Scarborough needed patience, vision and stimulus, which the JTP team provided in abundance.
Nick Taylor, Scarborough Renaissance Manager

Project Delivery

  • An illustrated Vision and a Charter defining the long-term strategy for Scarborough.
  • Extensive community animation was documented in 'An Audit of Scarborough' which encouraged over 1,000 people to participate in the Community Planning Weekend and unveiled the potential of the creative community to drive change.
  • Delivery of public realm improvements, harbour and neighbourhood regeneration, the Rotunda museum, Woodend Creative Industries Centre, plus art and culture festivals.
  • An initial £20m public sector strategic investment, which influenced a private sector response of over £200m.
  • Protection or creation of more than 1,500 jobs, an improvement in business relationships and the formation of new industries.
  • A £24m investment in Scarborough’s business park, a new 4-star hotel and an 8% increase in profitability in the visitor economy.
  • Diversification of Scarborough’s economy.

Awards

Academy of Urbanism Awards 2010
Great Town Award
International Association for Public Participation’s (IAP2) Core Values Awards 2009
Project of the Year
European Enterprise Awards 2009
Grand Jury First Prize
Enterprising Britain Awards 2008
Winner

Project type: Regional City & Town Strategy
Location: Scarborough, UK
Client: Yorkshire Forward
Stage: Masterplan
Programme: 2004
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Project Team
Marcus Adams
Marcus Adams
Managing Partner
Joanna Allen
Joanna Allen
Partner
Charles Campion
Charles Campion
Partner
Eric Holding
Eric Holding
Strategic Projects
Joe Wood
Joe Wood
Design Manager
Debbie Radcliffe
Debbie Radcliffe
Consultant
Tags
Tourism, Heritage, Community Planning, Public Realm
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